The cheapest ROAS you'll ever buy is a better feed.
Every shopping ad starts life as a feed row. Weak titles, missing GTINs and stale availability quietly cap what Google and Meta will ever give you, no matter how good the bidding is. We treat the feed as a channel of its own and manage it like one.
What's in the retainer
Title & attribute optimisation
Titles rewritten around real query data, categories mapped correctly, and the attributes that drive eligibility (GTIN, colour, size, condition) filled and validated.
Multi-channel feed builds
One clean master feed adapted per channel: Google Merchant Center, Meta catalogue, marketplaces and comparison engines, each with its own rules.
Stock & price sync
Availability and pricing synced from Shopify, Salesforce or Adobe Commerce on tight schedules, so ads stop pointing at out-of-stock products.
Feed health monitoring
Disapprovals, warnings and eligibility drops caught and fixed as they appear, with a monthly report on coverage and quality.
How we run it
Baseline audit
We score your current feed against your category: eligibility, title quality, attribute coverage and disapproval history.
The Feed Agent takes over the plumbing
Continuous title generation, category mapping and sync monitoring, with every change logged and reversible.
Your director reviews the exceptions
Edge cases, brand-sensitive product lines and big structural changes get a human decision before they ship.
Feed Agent
Product feed optimisation, the biggest lever in shopping ads
Up to +30%
conversion uplift from clean, complete feeds (industry data)
Common questions
Which platforms do you support?
Shopify and Shopify Plus, Salesforce Commerce Cloud and Adobe Commerce natively, plus anything that can export a usable product feed. Custom setups usually just need one extra mapping step.
Will you overwrite our product data?
No. We transform data in the feed layer, between your shop and the channels. Your catalogue stays untouched, and every optimisation is reversible.
We already use a feed tool. Why is this different?
A feed tool gives you rules you have to write and maintain yourself. We own the outcome: someone is actually watching eligibility, testing titles and fixing disapprovals every day.
Find out what your feed is costing you.
Every free audit starts with a feed health check: eligibility, titles and the SKUs that are invisible today.